Agglobus Rodez
The project
Redesign of the visual identity and all variations of the Agglobus network in Rodez, which was then in transition to free travel. This major challenge required in-depth work on readability, clarity of information, and ease of understanding for all users. Maps, timetables, communication materials… everything was designed and harmonized to ensure strong graphic consistency and a smooth user experience.
The identity
The logo has been redesigned in terms of typography and the butterfly to make it more legible, modern, and recognizable.
The visual identity is developed around the line, which symbolizes both the route and the journey, as well as around the colors of the different lines.
Discipline
Logotype – Branding – Typograpy
Work with Le Studio d’Ici // 2023 – 2025
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