Some Say
Visual Identity
Edition
Web Design
Some Say
The idea
What if you were to create your own clothing brand and it were to reflect your character, your way of being, what would it be like? Some Say wants to be the brand that defies the conventional wisdom about women, that allows them to just be themselves, no matter what society says.
Art direction
Typography is given pride of place with large visuals. The sober, uncluttered graphic codes conceal a flowery, dreamy universe, an assumed femininity with a touch of feminist impertinence.
Disciplines
Visual Identity – Branding – Edition – Web Design
Fictional project // 2021
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